GPS Course Catalog

Where world-class patient experience meets leadership.

GPS Premium

Marketing

Understanding the Full Marketing Ecosystem
Branding
The Invisible Hand of Patient Experience
Content That Converts

Referrals

Building the First Referrals
Navigating Resistance, Loyalty & Momentum

Finance

Accounting Methods and the Matching Principle
Finance 101
Revenue Recognition
The Balance Sheet
The Cash Flow Statement
Understanding the Income Statement

Patient Conversion

The Psychology of ‘Yes’
Technology and Conversion
Confidence & Competence
Scripting for TCs and Doctors
Objection Handling
Conversion Day Playbook

New Patient Experience

First Impressions Start on the Phone
Winning the First Visit as a Team
The Psychology of Gift Giving
Sales Without Selling

Leadership

The 7 Foundations of Leadership

Legal

Why Law Matters
Legally Structuring Your Practice
Healthcare Compliance Essentials
Real Estate Law

GPS Basic

GPS Basics

Invisalign Smile Events